Yahoo’s Chrysler Brand Avatars

I noticed something odd a couple days ago when I logged into Yahoo Email: the addition of “Yahoo Avatars” to my profile {Note: I don’t have Yahoo Messenger, which has had avatars for some time}. Okay. So I figured I’d see what this was about and clicked on the mysteriously grey silhouette that prompted my curiousity (I’ll avoid joking about how I initially thought it might be Big Brother scanning my email). That led to a “create your avatar” page which doesn’t seem to work (since the “Save” isn’t working I’m wondering if I’m supposed to pay someone to let me change my default appearance; or maybe it’s Firefox…). But what really caught my attention was the branding. Heck, there’s even a separate tab all on its own called – what else? – “Branded” stuck up there with “Appearance“, “Apparel” and “My Favorites“. And what brand is being hyped right off the bat? None other than Chrysler Jeep. I guess they weren’t kidding. Good for them.

Now if they can just get the darn thing working. This clean-cut look irritates the hell out of me.

{Update: Holy Crap. As I prepared to log out, I just noticed Hardee’s and Carl’s Jr. gear! Just what I wanted! Keep your Shanghai Tang pleated leather and give me a t-shirt with a faux ketchup stain. That’s class. Just how I want to represent myself on the net.}