![\"threadseetherSL\"](\"pic\/threadseetherSL.jpg\")
<\/p>\n<\/p>\n
I’ve been wanting to post about an article over on the Chicago Tribune (Link)<\/a> that I found via the Mass Customization blog (Link)<\/a>. Some of you know that I’ve been casually watching Threadless<\/a> (and a couple other online t-shirt companies) and I found this an article worth reading.<\/p>\n There’s plenty of good stuff in it, but having worked closely with Target in the past, I found this especially interesting:<\/p>\n “If we worked with Target, I would give us an 18-month lifespan. Target would become our biggest customer. They would buy, like, 1,800 gajillion shirts and then we would be looked on as a Target brand, and all that story of how the designs got to the T-shirts, nobody would care about it.”<\/p><\/blockquote>\n Brand as detrimental to growth. I think they’re right, but I wonder what Target thinks about this. Imagine being told your brand is poison by a bunch of college dropouts. And knowing that they’re right.<\/p>\n In the meantime, I’m curious to see how the Seether\/Second Life t-shirt design competition goes (Link)<\/a>. Deadline is just a couple weeks away. Seems to me that someone should consider fusing virtual t-shirts and the Threadless business model. Or maybe Threadless will start moving to a model that serves multiple communities, including virtual worlds and online social sites. Community size is an issue that comes up in the article and it sounds quite a bit like some of the same stuff I’ve heard about SL. Guess I have more reasons to watch their development.<\/p>\n","protected":false},"excerpt":{"rendered":" I’ve been wanting to post about an article over on the Chicago Tribune (Link) that I found via the Mass Customization blog (Link). Some of you know that I’ve been casually watching Threadless (and a couple other online t-shirt companies) … Continue reading
![Seether\/Second Life t-shirt design competition goes (Link)<\/a>. Deadline is just a couple weeks away. Seems to me that someone should consider fusing virtual t-shirts and the Threadless business model. Or maybe Threadless will start moving to a model that serves multiple communities, including virtual worlds and online social sites. Community size is an issue that comes up in the article and it sounds quite a bit like some of the same stuff I’ve heard about SL. Guess I have more reasons to watch their development.<\/p>\n","protected":false},"excerpt":{"rendered":"I’ve been wanting to post about an article over on the Chicago Tribune (Link) that I found via the Mass Customization blog (Link). Some of you know that I’ve been casually watching Threadless (and a couple other online t-shirt companies) … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1037","post","type-post","status-publish","format-standard","hentry","category-administrative"],"_links":{"self":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/1037","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1037"}],"version-history":[{"count":0,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/1037\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1037"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1037"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}](\"http:\/\/slurl.com\/secondlife\/millions%20of%20us\/158\/56\/23\/?x=500&y=450&img=http:\/\/reuben.typepad.com\/photos\/photohosting\/seether.jpg&title=Seether%20T-Shirt%20Design%20Contest&msg=Seether%20T-shirt%20Design%20Contest\"){kind=link}