{"id":1205,"date":"2007-03-07T14:16:36","date_gmt":"2007-03-07T19:16:36","guid":{"rendered":"http:\/\/blog.rebang.com\/?p=1205"},"modified":"2009-04-28T01:58:09","modified_gmt":"2009-04-28T05:58:09","slug":"sonys-home-sonys-imagination","status":"publish","type":"post","link":"https:\/\/blog.rebang.com\/?p=1205","title":{"rendered":"Sony&#8217;s &#8220;Home&#8221;. Sony&#8217;s Imagination. (*Update*}"},"content":{"rendered":"<p>Sony has been getting its head handed to them the last year or so. From rootkits to management shake-ups, it seems every story with &#8220;Sony&#8221; in the title is bad news. They desperately need something good to happen, especially with PlayStation 3&#8217;s unimpressive sales figures. Fortunately, the latest news out of Sony isn&#8217;t bad. Unfortunately, it doesn&#8217;t sound especially good either. From a <a href=\"http:\/\/msn-cnet.com.com\/2100-1043_3-6165180.html?part=rss&#038;tag=2547-1_3-0-5&#038;subj=news\">C|Net article (Link)<\/a> discussing Sony&#8217;s announcement to provide a 3D avatar-based &#8220;Home&#8221; world for PS3 owners:<!--more--><\/p>\n<blockquote><p>While Home has some innovative features&#8211;most notably the ability to watch high-definition quality video available through the PS3 network&#8211;it&#8217;s strongly reminiscent of virtual worlds like Second Life, only deeply scaled back.<br \/>\n&#8230;<br \/>\nA main selling point of Second Life is that users create nearly all the content, with almost no limits, making for an environment that&#8217;s almost infinitely extensible. By contrast, Home appears to be a much more controlled space.<br \/>\n&#8230;<br \/>\nHarrison told CNET News.com that while users will be able to design their own clothing and avatars, as well as other content&#8211;be it furniture, vehicles or the like&#8211;Sony will moderate anything meant for public spaces&#8230;<br \/>\n&#8230;<br \/>\n&#8220;In Second Life, it&#8217;s all about user-created content,&#8221; Harrison said. &#8220;We&#8217;re providing (a lot of content ourselves). You can only do that with a defined platform&#8230;<strong>We will deliver what users want in an entertaining way<\/strong>.&#8221;<\/p><\/blockquote>\n<p>That last line tells me Sony has yet to learn from their numerous past mistakes; they sound just as arrogant as when they were hyping their PS3&#8230; before Nintendo&#8217;s Wii kicked its over-priced butt. If they imagine the future of online worlds is lording over a closed-wall kingdom where commoners seek audience and approval from their overlord, they&#8217;re badly out of touch in my opinion.<\/p>\n<p>If I owned Sony stock I&#8217;d sell it. Now.<\/p>\n<p>{I posted too quickly. C|Net has added a <a href=\"http:\/\/msn-cnet.com.com\/2300-1043_3-6165190-1.html?part=rss&#038;tag=6165190&#038;subj=news\">gallery of images &#8211; Link<\/a>}<\/p>\n<p>{<strong>Update:<\/strong> I&#8217;ve posted a couple of rather long comments elsewhere and instead of writing another blog entry integrating them and explaining my skepticism, I decided to post them here&#8230; without the quote tag.<\/p>\n<p><a href=\"http:\/\/www.secretlair.com\/index.php?\/clickableculture\/entry\/ps3_goes_home\/#4747\"><strong>On Clickable Culture<\/strong> (Link)<\/a>:<\/p>\n<p>As I said &#8220;largely&#8221; closed. I did read <a href=\"http:\/\/www.wonderlandblog.com\/wonderland\/2007\/03\/phil_harrisons_.html\">Alice&#8217;s piece<\/a> and watched the video over on 3pointD, so I&#8217;m aware as best I currently can be of what I consider to be rather limited user opportunities. With regard to Maya, I don&#8217;t think they&#8217;re saying *users* will be able to create content in Maya for upload. Here&#8217;s what Alice claims he said:<\/p>\n<blockquote><p>\nLet&#8217;s look at a multibrand publisher. We build these spaces using Maya, and we&#8217;ll give you the SDKs to develop to this.<br \/>\n&#8230;<br \/>\nThese are easy ways to build socialization around your game brands.<\/p><\/blockquote>\n<p>So much for that. Those SDK&#8217;s are most likely going to dev teams (the people in the audience); not users. And I can pretty much figure out what&#8217;s going to be available through the developers: users will be given simple tools as shown in their demo. They&#8217;ll be able to add their own graffiti or make simple game mods using the existing game content&#8230; and not much more for most games. I see that stuff in the same light in which I saw Beck&#8217;s &#8220;user generated&#8221; cd art (<a href=\"http:\/\/blog.rebang.com\/?p=1043\">reLink<\/a>). For anything more compelling, this line is worth repeating:<\/p>\n<blockquote><p>This is all extendable through free and premium items added by you, game developers, and ourselves.<\/p><\/blockquote>\n<p>That&#8217;s exactly the same as what&#8217;s going on now afaik. Remember MS Marketplace? Well, unless it&#8217;s changed, that thing works the same way. It&#8217;s devs that sell additional content; not users. Sometimes devs accept content, but I&#8217;ve come across only one and they were still in development and desperate for cheap content. There may be more, but after initial research I was disappointed and stopping looking. I now assume that for most of the rest, the &#8220;marketplace&#8221; is a members only community where they can extend the life of their product. It&#8217;s not a way for their users to add content and participate.<\/p>\n<p>That&#8217;s not &#8220;user generated&#8221; content in the context we often speak of it.<\/p>\n<p><a href=\"http:\/\/www.3pointd.com\/20070307\/ps3-gets-its-own-free-3d-virtual-world\/#comment-128375\"><strong>On 3pointD<\/strong> (Link)<\/a>:<\/p>\n<p>After the first reports back in May of 2006, I thought that Nintendo could surprise everyone with the Wii (and said as much), so their success didn&#8217;t surprise me; only the speed with which the controller moved to other platforms. However, I&#8217;m still unimpressed with Sony&#8217;s efforts for the PS3. Sure, the service looks pretty. And it&#8217;s free (after you spend $600 for the device). And it ties together some multiplayer games in a compelling manner. But a walled garden is *not* the future afaic, no matter how pretty it is. As others here have said, Sony needs to open things up. I have a hard time believing that issue isn&#8217;t a source of friction inside Sony. It doesn&#8217;t take much imagination to see the hardware people desperate to move product, recover costs and gain economies of scale going toe-to-toe with the entertainment divisions who want to monitor\/limit user-created content, promote their *own* properties inside the &#8220;Home&#8221; social spaces, and keep competitive references to a minimum. That&#8217;s not the 3D internet. It&#8217;s a fenced-in amusement park. That&#8217;s not good enough imo.<\/p>\n<p>The minute MS provides the same service for the 360, links it to Virtual Earth, the internet and XBox Live, this offering won&#8217;t look so great anymore, I&#8217;m betting. And when Google does the same thing only using Google Earth, the internet, any and every device that can be hacked and hooked&#8230; and then offers XBox and PS3 people tools to link their consoles into the GoogleNet system, it&#8217;ll look even less interesting. And then&#8230;<\/p>\n<p>Sorry. I&#8217;m not paying $600 for a ball and chain.}<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sony has been getting its head handed to them the last year or so. From rootkits to management shake-ups, it seems every story with &#8220;Sony&#8221; in the title is bad news. They desperately need something good to happen, especially with &hellip; <a href=\"https:\/\/blog.rebang.com\/?p=1205\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1205","post","type-post","status-publish","format-standard","hentry","category-administrative"],"_links":{"self":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/1205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1205"}],"version-history":[{"count":2,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/1205\/revisions"}],"predecessor-version":[{"id":1545,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/1205\/revisions\/1545"}],"wp:attachment":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}