{"id":168,"date":"2005-05-18T09:26:59","date_gmt":"2005-05-18T14:26:59","guid":{"rendered":"\/?p=168"},"modified":"2024-06-12T13:49:16","modified_gmt":"2024-06-12T20:49:16","slug":"selling-the-experience","status":"publish","type":"post","link":"https:\/\/blog.rebang.com\/?p=168","title":{"rendered":"Selling the Experience"},"content":{"rendered":"<p>I had this conversation <em>again<\/em> yesterday:<\/p>\n<p><em>Friend<\/em>: Can you imagine that? Someone paid like a $100 for this sword-thing and it&#8217;s not even real! It&#8217;s nothing. Make believe. It only exists in the game.<br \/>\n<em>Me<\/em>: You need to think about it differently.<br \/>\n<em>Friend<\/em>: But it doesn&#8217;t make any sense. They&#8217;re buying nothing!<br \/>\n<em>Me<\/em>: What do you buy when you get tickets to a baseball game? Or a concert?<\/p>\n<p>The only thing I can figure is that the perception of reality blinds people to this obvious commonality: virtual products aren&#8217;t much different than most entertainment, whether it be going to the Indy 500 to watch people race cars in a circle or going to Disneyland to visit Space Mountain, none of it is stuff you can put in the car, take home, and place on your shelf.<\/p>\n<p>People don&#8217;t play video games because they have to, they do it because it&#8217;s fun. It&#8217;s a luxury we enjoy in developed countries when our basic needs are met. It&#8217;s really just like going to a sporting event. And there is also a social element. Perhaps not as immersive as the real thing (having a beer spilled on you in the bleachers is pretty immersive), but which is more social: watching the television alone in your room or playing <a href=\"http:\/\/www.counter-strike.net\/\">Counter-Strike<\/a> online with your clan?<\/p>\n<p>The point is that what we now think nothing of was unthinkable not so long ago (e.g. paying some guy millions of dollars to dribble a ball on a wooden floor); and what is unthinkable now will likely be common in the not too distant future. Let&#8217;s not forget, there was a time when being an Actor was an almost shameful profession (in some parts of the world, they still think paying people to act is laughable). Which leads me to <a href=\"http:\/\/www.gizmag.com\/go\/4037\/\">this article<\/a> over on Gizmag about a videogame tournament with a <strong>$1,000,000<\/strong> prize. Maybe when you read the article, <a href=\"http:\/\/blog.rebang.com\/index.php?p=83\">Mark Cuban&#8217;s comments<\/a> on broadcasting these videogame tournaments at digitally-enabled movie theaters doesn&#8217;t sound so far-fetched.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I had this conversation again yesterday: Friend: Can you imagine that? Someone paid like a $100 for this sword-thing and it&#8217;s not even real! It&#8217;s nothing. Make believe. It only exists in the game. Me: You need to think about &hellip; <a href=\"https:\/\/blog.rebang.com\/?p=168\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[148,137,33,121,147,104],"class_list":["post-168","post","type-post","status-publish","format-standard","hentry","category-retransmit","tag-esports","tag-transmedia","tag-user-experience","tag-videogames","tag-virtualcurrency","tag-virtualgoods"],"_links":{"self":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=168"}],"version-history":[{"count":2,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/168\/revisions"}],"predecessor-version":[{"id":2678,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/168\/revisions\/2678"}],"wp:attachment":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}