{"id":478,"date":"2005-12-08T17:25:28","date_gmt":"2005-12-08T22:25:28","guid":{"rendered":"\/?p=478"},"modified":"2005-12-11T16:14:44","modified_gmt":"2005-12-11T21:14:44","slug":"gaming-ads-by-the-dollar","status":"publish","type":"post","link":"https:\/\/blog.rebang.com\/?p=478","title":{"rendered":"Gaming Ads By The Dollar"},"content":{"rendered":"<p>MIT&#8217;s Advertising Lab posted an <a href=\"http:\/\/adverlab.blogspot.com\/2005\/12\/study-ads-in-video-games-drive.html\">entry about in-game advertising<\/a> that caught my attention. I&#8217;m fairly sure this is the same report that&#8217;s gotten some earlier play, but the last excerpt in the post taken from a <a href=\"http:\/\/www.boston.com\/business\/personaltech\/articles\/2005\/12\/05\/video_game_ads_work_study_says\/?page=full\">Boston Globe article<\/a> is what made me look twice: <\/p>\n<blockquote><p>Costs for advertising in video games have grown exponentially. They can range from $5,000 to $500,000, prices that rival spots in small films, according to some agencies.&#8221;<\/p><\/blockquote>\n<p>I know what I should be doing which seemingly so few people can do. Have to give it some consideration.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MIT&#8217;s Advertising Lab posted an entry about in-game advertising that caught my attention. I&#8217;m fairly sure this is the same report that&#8217;s gotten some earlier play, but the last excerpt in the post taken from a Boston Globe article is &hellip; <a href=\"https:\/\/blog.rebang.com\/?p=478\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-478","post","type-post","status-publish","format-standard","hentry","category-administrative"],"_links":{"self":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/478","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=478"}],"version-history":[{"count":0,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/478\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=478"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=478"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}