{"id":536,"date":"2006-01-11T09:24:32","date_gmt":"2006-01-11T14:24:32","guid":{"rendered":"\/?p=536"},"modified":"2006-01-13T13:56:34","modified_gmt":"2006-01-13T18:56:34","slug":"lego-the-viral-product","status":"publish","type":"post","link":"https:\/\/blog.rebang.com\/?p=536","title":{"rendered":"Lego As Biomimetic Product"},"content":{"rendered":"<p><img decoding=\"async\" src=\"pic\/leggonecklace.jpg\" alt=\"leggonecklace\" hspace=\"40\" \/><\/p>\n<p>Forget all the Lego Mindstorm NXT development (highly-recommended <a href=\"http:\/\/www.wired.com\/news\/culture\/0,69946-0.html\" target=\"blank\">Link<\/a>) and Lego &#8220;<a href=\"http:\/\/www.lego.com\/eng\/factory\/design\/\" target=\"blank\">design your own product<\/a>&#8221; stories circulating for now and take a look at what average people are doing with just simple, non-robotic blocks over on eclectic-niche website Etsy (<a href=\"http:\/\/www.etsy.com\/view_item.php?listing_id=43768&#038;pic_id=2\" target=\"blank\">Link<\/a>). Like cyberpunk author William Gibson said,&#8221;the street finds its own uses for things&#8221;&#8230; especially, it seems, simple little plastic blocks.<\/p>\n<p>Lesson learned: lowest common denominator products (i.e. simple, basic and easily manipulated by hack-minded consumers) are inherently more capable of going viral in the marketplace due to they&#8217;re ability to mutate; just like a real virus. I never thought of Lego as a biomimetic product, but I don&#8217;t doubt that it is.<\/p>\n<p>via <a href=\"http:\/\/crystaltips.typepad.com\/wonderland\/2006\/01\/lego_necklace.html\" target=\"blank\">Wonderland<\/a><\/p>\n<p>{Image Copyright \u00c2\u00a9 2005 <a href=\"http:\/\/www.etsy.com\/shop.php?user_id=10368\" target=\"blank\">Nanobonbon<\/a>}<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Forget all the Lego Mindstorm NXT development (highly-recommended Link) and Lego &#8220;design your own product&#8221; stories circulating for now and take a look at what average people are doing with just simple, non-robotic blocks over on eclectic-niche website Etsy (Link). &hellip; <a href=\"https:\/\/blog.rebang.com\/?p=536\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-536","post","type-post","status-publish","format-standard","hentry","category-administrative"],"_links":{"self":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/536","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=536"}],"version-history":[{"count":0,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/536\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=536"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=536"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=536"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}