{"id":601,"date":"2006-01-27T10:41:19","date_gmt":"2006-01-27T15:41:19","guid":{"rendered":"http:\/\/blog.rebang.com\/?p=601"},"modified":"2006-01-30T16:13:57","modified_gmt":"2006-01-30T21:13:57","slug":"ad-spammer-down-on-aisle-5","status":"publish","type":"post","link":"https:\/\/blog.rebang.com\/?p=601","title":{"rendered":"“Ad Spammer Down on Aisle 5!”"},"content":{"rendered":"

I can probably just enter the headline on AdAge<\/em>‘s article (Link<\/a> – free registration required) and let you people figure this one out:<\/p>\n

WIRELESS STORE SHELF VIDEO ADS
\nTESTED BY BIG MARKETERS<\/strong>
\nDigital Device Detects Motion,
\nPlays Spot When Shoppers Walk By<\/center><\/p>\n

but here’s a sample: <\/p>\n

Top marketers including Coca-Cola Co., Colgate-Palmolive Co., Kraft Food\u00e2\u20ac\u2122s Maxwell House, Bush Bros. and Tyson Foods have signed on to test a new in-store marketing device that automatically turns on a 10-second video ad on shelf as a consumer walks by.<\/p><\/blockquote>\n

You folks did<\/em> realize that the technology to track you in real life was previously announced, didn’t you? I recall the MIT Advertising Lab<\/a> recently necro-posting this news (like them, I probably caught it over on We Make Money Not Art – here’s that entry: Link<\/a>).<\/p>\n

Now is perhaps a good time to read some of my other, related posts on tracking avatars in virtual worlds. Maybe now it won’t seem so far-fetched to some of you.<\/p>\n

($300\/device!?! What kinds of margins are the makers getting for that thing???)<\/p>\n","protected":false},"excerpt":{"rendered":"

I can probably just enter the headline on AdAge‘s article (Link – free registration required) and let you people figure this one out: WIRELESS STORE SHELF VIDEO ADS TESTED BY BIG MARKETERS Digital Device Detects Motion, Plays Spot When Shoppers … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-601","post","type-post","status-publish","format-standard","hentry","category-administrative"],"_links":{"self":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/601","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=601"}],"version-history":[{"count":0,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=\/wp\/v2\/posts\/601\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=601"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=601"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.rebang.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=601"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}