Nice little opinion piece by Elinor Mills over on C|Net, “Want to ‘converse’ with advertisers? Me neither” (Link) that’s worth a read. It brought to mind Henry Ford’s famous line about color options on early model T’s. I mean, who do they think they’re kidding?
Give Federated Media credit though, at least they seem to have something to discuss. In a follow-up interview (Link), Frank Rose, author of a Wired article that got the Second Life community perhaps a bit too upset, he volunteers a couple of worthwhile quips suggesting that not all marketers even know what to say: Continue reading