A Logan and Side Order of Fries

Nice interview over on BusinessWeek discussing the design of the US $6000 Logan automobile with designer Kenneth Melville. I thought the one-piece injection-molded dash was interesting. As was his comment on swallowing one’s pride to meet the goals of the project (anyone who has worked at a simple plastic products company where cost was a huge issue has done this). Sure seems like the design industry doesn’t speak enough to that issue.