Via Blue’s News comes word that IGA, the in-game advertising company involved in the recent Subway ad placement scandal (if you can call it that; read about it in my earlier post – Link), has reached an amicable agreement with Valve Software, the company on the receiving end of their ad-tention. From the entry over on Blue’s (Link):

Valve and IGA have announced that they are pleased to have reached a swift and professional resolution of any issues that may have existed between them, IGA’s advertisers and IGA’s advertising agencies. Valve and IGA look forward to discussing mutually beneficial opportunities in the future.

After the recent infusement of investment dollars into IGA’s coffers (see this recent story – Link), I guess no one should be surprised.