These urban vinyls aren’t just amazing-looking collector’s toys, they’re part of what seems to be a very smart business. I’ve mentioned plenty of niche markets in the past including the vinyl toy segment, but this particular example, Muttpop‘s “Tequila”, comes wrapped in the kind of genuine developer-to-customer interaction and relationship building that I see as a model for many future businesses; especially those set up by Industrial Designers. Just check out the development process documentation over on Vinyl Pulse. Sweet. And make sure you read today’s entry which includes information on availability of some newly-announced limited edition versions of this stylish piece. Very cool.

Y’know, there are some highly-paid marketing types out there who could probably learn a thing or two from the savvy people that thrive in these niche categories. Ever since seeing Tequila, I’ve been wondering how my old Street Shark Hammerhead vinyl would feel if I adopted one these bad boyz. He may not have a say in the matter.

{Image Source: Vinyl Pulse}